analyze_ai_brand_voice

This module is part of the AI module ecosystem and included in DXPR CMS.

Your Brand Voice Drifts When You're Not Looking

One writer sounds corporate, another sounds casual, a third sounds like marketing copy from 2015. When multiple people create content, brand voice consistency is the first casualty. This module catches the drift - automatically scoring every piece of content against your brand guidelines.

You need AI Brand Voice Analysis if

• Multiple writers contribute content and the tone varies noticeably between pages
• You've written brand guidelines but have no way to measure whether content follows them
• Content review is manual and inconsistent - some pages get checked, most don't
• You want to identify off-brand content across hundreds of existing pages without reading each one

What You Get

• Brand alignment score per page

  Every content entity gets a score from -1.0 (completely off-brand) to +1.0 (perfect alignment), displayed as a visual gauge in the Analyze tab.

• Your guidelines, your rules

  Define your brand voice in plain language - "Professional yet approachable, technically accurate but accessible" - and the AI evaluates content against exactly that.

• Batch analysis for existing content

  Score hundreds of pages at once to find which content needs attention first. Results are cached so repeat views are instant.

• AI Coding Assistant Integration

  Brand voice analysis is available to AI coding assistants
  through the Analyze module's built-in
  Agent
  Skills file. Run
  drush analyze:setup-ai to enable, then ask
  naturally:

  • "Analyze brand voice consistency on all
    articles"
  • "Check if the about page aligns with our brand
    guidelines"
  • "Run brand voice and sentiment analysis
    together"

  Compatible with Claude Code, Codex CLI, Gemini CLI,
  GitHub Copilot, Cursor, and other tools supporting the
  standard.

• Site-wide brand voice report

  A filterable Views report shows brand alignment scores across all content - sortable by score, content type, and date - so you can spot patterns and prioritize rewrites.

Getting Started

1. Set up an AI provider at /admin/config/ai/providers (any chat-capable provider works)
2. Write your brand voice guidelines at /admin/config/analyze/brand-voice
3. Enable the analyzer per content type at /admin/config/content/analyze-settings
4. Open any content entity's Analyze tab to see the score

Prefer a turnkey demo site?

Spin up DXPR CMS - Drupal pre-configured with DXPR Builder, DXPR Theme, the full Analyze suite including AI Brand Voice, and security best practices out of the box.

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Additional requirements

This module requires:

• Analyze module (>=1.1.0)
• AI module with a configured chat provider
• Views Color Scales module